THE INFLUENCE OF ECONOMIC VARIABLES ON THE AUTOMOTIVE INDUSTRY

The Influence of Economic Variables on the Automotive Industry

Financial variables such as rising prices, interest rates, and world trade regulations still have a significant part in molding the UK automotive industry. As producers aim to recover from the disturbances of the past few years, these economic variables affect production expenses, pricing strategies, and overall market conditions​ (Grant Thornton

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Digital Marketing Strategies in the Car Industry

As the car market evolves, so too do the approaches for reaching possible clients. In 2024, digital marketing is still a cornerstone for car manufacturers seeking to capture market presence and reach out to a tech-savvy consumer base. Central to this is the use of targeted PPC advertisements and local ads​ (WordStream)​​ (Similarweb)​.Geogr

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The Pre-Owned Vehicle Market's Revival in 2024

The UK’s secondhand car market is expected to witness substantial increase in 2024, driven by an surge in vehicle availability and shifting consumer demands. Following a tough 2023, where new automobile supply issues due to chip shortages and post-COVID disruptions impacted the market, 2024 is projected to be a period of recovery and stabilizatio

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The Used Car Market's Resurgence in 2024

The British pre-owned vehicle market is expected to experience considerable growth in 2024, fueled by an surge in vehicle availability and shifting consumer demands. After a tough 2023, where new vehicle shortages due to chip shortages and post-COVID interruptions impacted the market, 2024 is expected to be a period of revival and stabilization​

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